Thursday, August 8, 2013

The Science of Persuasion

We push a message harder and more frequent while trying to convince someone that they need this great thing. It's at this point that we mess up. Trying to convince someone to buy something they don't believe they need is futile at best.

http://www.empowernetwork.com/cjhen83/blog/the-science-of-persuasion/

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